Business Excellence Essay Example | Topics and Well Written Essays - 5000 words

Business Excellence - Essay ExampleIt is in this background that since its inception, the company had been strategically designing its products focussing on the customers needs. By adopting the customer centric strategies, Dell was determined to become the low cost leader art object providing high value products and services (Dell, 2012). After successfully doing dividing line in the global markets for almost a decade, Dell began facing challenges in terms of competition, quickly losing its market share and witnessing reduction in its customer bases (Paul & et. al., 2007). Furthermore, the company was losing its market share in all the segments, namely, desktops, servers and notebooks during the same year to its major competitors. Notably, the major factors that direct to the declining market share of Dell from all segments can be identified as the companys emphasis on its traditional business assume lacking in terms of innovation and transformation. Due to the companys resista nce to change in the global competitive market, other players in this constancy such as HP and Lenovo emerged as the new leaders. They focussed on the emerging markets and segments such as Laptops, whereas Dell with a market share of 4.2% class-conscious eighth among other manufacturers (Paul & et. al., 2007). Drivers for Strategic Change In todays modern era, the process or rather the conception of change is attributed as the alone continuous and inevitable phenomenon of the business world. Due to the incessant changes occurring in the external business environment, businesses are becoming increasingly swayed to implement strategic changes in their business processes. It is in this context that due to the ongoing changes in the global business environment, business entities are forced to alter their operational vision, goals and methodologies too often causation the risk of unplanned and chaotic changes in the working process which in turn are quite likely to give rise to perp lexity in spite of appearance the human resources and thus lead towards a greater disruption in the all overall operational functions of the organisation. Taking these aspects into concern, the major drivers of change in todays business context can be stated as the alterations in the external business environment in terms of innovation, competition, legal as tumefy as economic variations, and social changes which accumulatively lead to the alterations of consumer needs, demands along with their perceptions (Yokota & et. al., 2005). Focus Areas for Enhanced Business Performance In todays global scenario, competition and pecuniary liberalization are considered to be the most influential factors that effectually enable a company to sustain in the prevailing fierce competition. Consequently, with an effect of such fierce competition and growing need for product differentiation, quality has emerged to be one of the prime concerns of global companies in order to enhance its competitiv e advantages over its rivals. It is owing to the belief that best quality with